if ( ! is_product() ) { // Ensure it's a single product page return; } global $product; if ( ! $product instanceof WC_Product ) { return; } $product_data = array( 'item_id' => $product->get_sku() ? $product->get_sku() : $product->get_id(), 'item_name' => $product->get_name(), 'price' => (float) $product->get_price(), 'currency' => get_woocommerce_currency(), ); ?>